Sawgrass Mills' Shoppers Experience "The MORE Factor" During Black Friday Midnight Opening

Thousands of eager holiday shoppers will benefit from "The MORE Factor" at Sawgrass Mills this holiday season, by taking advantage of exclusive social media bargains, interactive shopping tips and a midnight opening on Black Friday, November 26, with 22 consecutive hours of shopping. As the largest outlet, value retail and entertainment destination in the United States, Sawgrass Mills will provide shoppers with a marathon jump-start on their holiday gift giving with incredible savings throughout the weekend.

As part of The MORE Factor, shoppers will enjoy invaluable social media tips and up-to-the-minute deals constantly posted on Sawgrass Mills' Facebook and Twitter pages. Each letter in MORE (M for Maximize time, O for Optimize savings, R for Revitalize a wardrobe and E for Energize while shopping) will come to life in the form of several helpful videos and tips as an added value and convenience this holiday season.

"The MORE Factor is another reason why Sawgrass Mills is the place to shop for holiday gift giving with more stores, more brands, more savings and more fun," said Carol Henderson, director of marketing and business development at Sawgrass Mills. "By making it even easier for our shoppers to find the gifts they want at prices they will love, we know this will be another successful holiday season."

At Sawgrass Mills, shoppers will be greeted with a wide variety of special offers and entertainment options, both on Black Friday and throughout the holidays:

• Complimentary Holiday Shuttle Service: Sawgrass Mills' complimentary shuttle service will kickoff at 10 p.m. on Thanksgiving and run during high traffic periods throughout the holiday season. The shuttle will circulate around the mall, making stops at all major entrances for the convenience and safety of shoppers and employees.
• Live Musical Entertainment: Enjoy live holiday musical selections in The Colonnade Outlets from 10 p.m. to 12 a.m. on Thanksgiving courtesy of cellist, Robert Devere Moore.
• Nestle Tollhouse Cookie Sampling: Stop by the Nestle Tollhouse stand near Last Call by Neiman Marcus for a delicious treat! Cookie samples will be available weekends throughout the holiday season starting at 5 a.m. on Black Friday.
• South Florida's Surfer Santa: Hang ten surfers! Sawgrass Mills will unveil its unique nostalgic Santa beach set, and South Florida's own Surfer Santa at 11 a.m. on Black Friday. Children of all ages are invited to meet Santa Claus and pose for a great holiday keepsake through December 24 in the Last Call by Neiman Marcus Court. Photos with Santa are available Friday, November 26 through Friday, December 24. (Monday–Friday: 11am– 8pm; Saturday: 10am-8pm; Sunday: noon-7pm; Christmas Eve: 9am-5pm). Visits with Santa are complimentary; photo packages are available for purchase.
• Extended Holiday Shopping Hours: Check out www.sawgrassmills.com for a list of special holiday shopping hours.
• Giftcards: Visa Simon Giftcards and the American Express Simon Giftcard are the perfect gift for anyone this holiday season. The Simon Giftcard is available in denominations from $20 to $500 that can be used wherever Visa debit (worldwide) and American Express (U.S. only), respectively, is accepted. The American Express Simon Giftcard is available in festive holiday designs and has no monthly fees or an expiration date on the funds.

For more information and to find details about all special Black Friday discounts and holiday events and promotions at Sawgrass Mills, call (954) 846-2350, visit www.sawgrassmills.com or find us on Facebook!